LYRICA

Technical writing isn't a super fun thing to show off, but I think the process of turning highly scientific content into a compelling (and simple) story is an important skill.

I was given that opportunity when I was tasked with creating the primary sales tool for pharmaceutical representatives of LYRICA. The entire process involved months of nationwide market research with physicians, intense research, and many meetings with scientists and medical experts.

...and all I have to show for it are some lousy charts.

:)